Good Homegirl

The name’s Erika Ellis. I write sharp, scroll-stopping copy rooted in culture, beauty, fashion, travel, and community. Whether I’m shaping brand narratives, leading comms strategy, or creating content with soul, I help brands show up with clarity, confidence, and character.

From campaign scripts to editorial storytelling, I bring a smart, lived perspective that speaks to real people—like a friend… or a Good Homegirl.

Born in Illinois. Raised in Oregon. Based in New York. Available globally. 🌍